Identity Refresh
As in-house Design Director at Knoll International, I led identity, editorial, product-marketing, exhibition, and corporate communications across the globally recognized design brand. I developed division logotypes and identity standards for KnollOffice, KnollStudio, and KnollTextiles, and directed an in-house team across catalogues, brochures, events, and premium promotional materials.
business division logotypes
Digital DEVICES
KnollStudio Catalogue binder, made from black scuba material with silkscreened logotype
KnollStudio Product Brochures
Service by Design Brochure
KnollOffice Advanced Diffrient Seating Brochure, die-cut folder tabs delineate four sections devoted to four types of office seating by chair designer Niels Diffrient
KnollOffice Advanced Diffrient Seating Promotion, silkscreened tile puzzle with black scuba pouch
KnollStudio Launch Party Invitation, introducing a collection of Italian-designed residential furniture, die-cut windows and insert pull-out reveal the invitation details
KnollStudio Literature Sleeves, translucent vinyl sleeves with furniture knock-outs
colored by its contents
colored by its contents
Ettore Sottsass Press Briefing Invitation, silkscreened and die-cut in the shape of
Sottsass' iconic Westside chair
Sottsass' iconic Westside chair
Westweek Open House Postcard Invitation
Press Release Folder, silkscreened in two colors on kraft paper